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CRM系統(tǒng)對(duì)于傳統(tǒng)企業(yè)的作用
作者：admin 來源：本站 發(fā)布時(shí)間：2017-06-02 10:21:00
現(xiàn)如今，市場(chǎng)環(huán)境的不斷變化，使得傳統(tǒng)企業(yè)的營(yíng)銷方案、運(yùn)營(yíng)理念與市場(chǎng)環(huán)境產(chǎn)生了許多的沖突和不協(xié)調(diào)，直接影響到企業(yè)的發(fā)展。因此企業(yè)必須管理思維，將客戶需求放在業(yè)務(wù)流程核心。那么CRM系統(tǒng)對(duì)于傳統(tǒng)企業(yè)的作用有哪些？
Nowadays, the changing of market environment, make the traditional enterprise marketing solutions, business philosophy and market environment has produced many conflict and disharmony, directly affect the enterprise's development. Therefore, enterprises must manage their thinking professionally and put customer needs at the core of the business process. What are the functions of the CRM system for traditional enterprises?
1、企業(yè)科技水平的提升
Improving the level of enterprise science and technology
對(duì)于傳統(tǒng)企業(yè)而言，CRM系統(tǒng)對(duì)于企業(yè)的沖擊和改變是的一點(diǎn)，為了能夠讓客戶的滿意度得到提升，同時(shí)也能夠保持產(chǎn)品生產(chǎn)的低成本，性。許多企業(yè)對(duì)于這一點(diǎn)做了不少的改變，例如整合客戶建議、市場(chǎng)劃分等等，但是很多企業(yè)已然無法做到滿意效果。
The transformation of the way of business marketing
傳統(tǒng)企業(yè)的營(yíng)銷方式幾乎都是將產(chǎn)品作為整合流程的核心點(diǎn)所在，以產(chǎn)品質(zhì)量、產(chǎn)品形象贏得更大的市場(chǎng)空間，但是如今的產(chǎn)品同質(zhì)化嚴(yán)重，客戶逐漸成為企業(yè)發(fā)展核心，企業(yè)發(fā)展的核心從內(nèi)部轉(zhuǎn)變到外部，CRM系統(tǒng)能夠讓企業(yè)了解不同客戶的個(gè)性化需求，實(shí)施針對(duì)性營(yíng)銷，讓客戶在產(chǎn)品的購(gòu)買方面更加主動(dòng)，不僅僅開發(fā)客戶成本較低，并且效果也更加明顯。
Traditional enterprise marketing are almost all the products as the emphasis of integrated process, to product quality, product image to win greater market space, but now a serious product homogeneity, the customer gradually becomes the core enterprise development, the core of enterprise development from internal to external, CRM system can make enterprises understand the personalized needs of different customers, the implementation of targeted marketing, let the customer in the purchase of product is more active, not only cost low, the customer development and the effect is more obvious.
3、企業(yè)內(nèi)部管理的優(yōu)化
Optimize internal management
傳統(tǒng)企業(yè)在管理方面存在非常多的不足，例如企業(yè)客戶的管理，企業(yè)員工的管理。傳統(tǒng)企業(yè)的客戶資源大多數(shù)掌握在員工手中，那么員工的離職，也就直接造成企業(yè)客戶資源的流失。并且在員工業(yè)務(wù)方面，也比較難管理，一般注重結(jié)果，而不看重過程，終就導(dǎo)致結(jié)果往往也達(dá)不到要求。
Traditional enterprises have a lot of shortcomings in management, such as the management of corporate clients and the management of employees. Most of the customer resources of a traditional enterprise are in the hands of employees, so the employee's departure is a direct result of the loss of customer resources. And in the employee's business, it is also difficult to manage, the general focus on the result, but not the process, which leads to the result often not to meet the requirement.
以上是對(duì)濟(jì)南客戶管理系統(tǒng)的簡(jiǎn)單介紹，希望對(duì)你有所幫助。如果您有我們產(chǎn)品各種需求，歡迎與我們聯(lián)系，我們將會(huì)以一流的服務(wù)，滿足您的需求。
This is a brief introduction to the customer management system in jinan, and I hope it will help you. If you have all the requirements of our products, welcome to contact us, we will meet your requirements with first-class service.
Nowadays, the changing of market environment, make the traditional enterprise marketing solutions, business philosophy and market environment has produced many conflict and disharmony, directly affect the enterprise's development. Therefore, enterprises must manage their thinking professionally and put customer needs at the core of the business process. What are the functions of the CRM system for traditional enterprises?
1、企業(yè)科技水平的提升
Improving the level of enterprise science and technology
對(duì)于傳統(tǒng)企業(yè)而言，CRM系統(tǒng)對(duì)于企業(yè)的沖擊和改變是的一點(diǎn)，為了能夠讓客戶的滿意度得到提升，同時(shí)也能夠保持產(chǎn)品生產(chǎn)的低成本，性。許多企業(yè)對(duì)于這一點(diǎn)做了不少的改變，例如整合客戶建議、市場(chǎng)劃分等等，但是很多企業(yè)已然無法做到滿意效果。
For the traditional enterprise, the impact of CRM system for enterprise and change is the biggest point, in order to let customer satisfaction improved, at the same time also can maintain production of low cost, high efficiency. Many companies have made a lot of changes to this point, such as integrating customer advice, market segmentation, etc., but many companies are already unable to do so.
The transformation of the way of business marketing
傳統(tǒng)企業(yè)的營(yíng)銷方式幾乎都是將產(chǎn)品作為整合流程的核心點(diǎn)所在，以產(chǎn)品質(zhì)量、產(chǎn)品形象贏得更大的市場(chǎng)空間，但是如今的產(chǎn)品同質(zhì)化嚴(yán)重，客戶逐漸成為企業(yè)發(fā)展核心，企業(yè)發(fā)展的核心從內(nèi)部轉(zhuǎn)變到外部，CRM系統(tǒng)能夠讓企業(yè)了解不同客戶的個(gè)性化需求，實(shí)施針對(duì)性營(yíng)銷，讓客戶在產(chǎn)品的購(gòu)買方面更加主動(dòng)，不僅僅開發(fā)客戶成本較低，并且效果也更加明顯。
Traditional enterprise marketing are almost all the products as the emphasis of integrated process, to product quality, product image to win greater market space, but now a serious product homogeneity, the customer gradually becomes the core enterprise development, the core of enterprise development from internal to external, CRM system can make enterprises understand the personalized needs of different customers, the implementation of targeted marketing, let the customer in the purchase of product is more active, not only cost low, the customer development and the effect is more obvious.
3、企業(yè)內(nèi)部管理的優(yōu)化
Optimize internal management
傳統(tǒng)企業(yè)在管理方面存在非常多的不足，例如企業(yè)客戶的管理，企業(yè)員工的管理。傳統(tǒng)企業(yè)的客戶資源大多數(shù)掌握在員工手中，那么員工的離職，也就直接造成企業(yè)客戶資源的流失。并且在員工業(yè)務(wù)方面，也比較難管理，一般注重結(jié)果，而不看重過程，終就導(dǎo)致結(jié)果往往也達(dá)不到要求。
Traditional enterprises have a lot of shortcomings in management, such as the management of corporate clients and the management of employees. Most of the customer resources of a traditional enterprise are in the hands of employees, so the employee's departure is a direct result of the loss of customer resources. And in the employee's business, it is also difficult to manage, the general focus on the result, but not the process, which leads to the result often not to meet the requirement.
以上是對(duì)濟(jì)南客戶管理系統(tǒng)的簡(jiǎn)單介紹，希望對(duì)你有所幫助。如果您有我們產(chǎn)品各種需求，歡迎與我們聯(lián)系，我們將會(huì)以一流的服務(wù)，滿足您的需求。
This is a brief introduction to the customer management system in jinan, and I hope it will help you. If you have all the requirements of our products, welcome to contact us, we will meet your requirements with first-class service.
